There are many ways for a business to benefit by relating to a cause. A payment to the non-profit based on sales or projected sales is only one. Probably the most common.
Starbucks has built it's brand on being socially responsible. The non-profits they support have done well.
My company has a cause related marketing program that sells to non-profits at cost. It keeps our employees working when times are slow. In return we get recognition and we get business from the volunteers of those organizations, many of whom have businesses and needs of their own.
My point is, Cause Related Marketing comes in many flavors.
It is essential the business and non-profits support each other. I contend that by working together, non-profits can bail out the federal government. Or at least it is more pleasurable to think about as opposed to the national debt. ;-)
Helping restore the independence of the third (non-profit) sector.
Sunday, April 10, 2011
Saturday, April 9, 2011
What if non-profits had all of the funds they needed?
What if non-profits had all of the resources they needed? What if they could print money? Many non-profits depend e federal or state funding. The wise ones have avoided depending on it. If the government runs out of money then what?
It the answer is to raise taxes then let's give these tax payees a choice a choice. Pay 3% more in taxes to pay for discretionary programs or the choice to personally distribute that same amount to 501c3 organizations of your choice. The goal being to have fewer government programs and over site and eventually none.
Does this sound bad or good to you? I will tell you how it sounds to an entrepreneur.
It the answer is to raise taxes then let's give these tax payees a choice a choice. Pay 3% more in taxes to pay for discretionary programs or the choice to personally distribute that same amount to 501c3 organizations of your choice. The goal being to have fewer government programs and over site and eventually none.
Does this sound bad or good to you? I will tell you how it sounds to an entrepreneur.
#Non-profits need to prepare to bail out the federal government
My first career was with a major voluntary health organization (17 years.)
Then as a business owner and defense contractor I experienced what the federal government does well and where it falls short. I respect those who serve in elected, enlisted or civilian employment positions within the government, let's be clear about that!
With the ever increasing federal debt, it looks like the government needs help providing a safety net for the least among us. But wait, didn't that used to be the role of non-profits, looking after those who needed a hand up?
There are three unique sectors that serve our society, government, business, and non-profit volunteer organizations. Now is the time for non-profits, supported by the business sector, to bail out the federal government by assuming full responsibility for the least among us. Uncle Sugar has run out of money. Have faith, we did it once we can do it again!
Then as a business owner and defense contractor I experienced what the federal government does well and where it falls short. I respect those who serve in elected, enlisted or civilian employment positions within the government, let's be clear about that!
With the ever increasing federal debt, it looks like the government needs help providing a safety net for the least among us. But wait, didn't that used to be the role of non-profits, looking after those who needed a hand up?
There are three unique sectors that serve our society, government, business, and non-profit volunteer organizations. Now is the time for non-profits, supported by the business sector, to bail out the federal government by assuming full responsibility for the least among us. Uncle Sugar has run out of money. Have faith, we did it once we can do it again!
Tuesday, February 8, 2011
Wages as a fixed expense
Since we don't layoff workers we consider labor as a fixed expense or as an expense that is regular part of our overhead. We have very little turn-over and we feel this has helped us maintain quality.
We are very careful in the selection process. Most employees come to us by referral and usually start out as temporary or in the case of exempt staff, contractors. Try before you buy.
We are very careful in the selection process. Most employees come to us by referral and usually start out as temporary or in the case of exempt staff, contractors. Try before you buy.
Wednesday, March 17, 2010
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