Story boarding

Mike Vance, former dean of Disney University tells how Walt Disney took his children to Griffith Park and noticed that only the outside horses on the merry go round went up and down. He also noticed that the glass at the cotton candy stand was dirty, and the pony giving pony rides looked tired and unhappy.

He envisioned a place where families could go where all the horses went up and down and glass never stayed dirty for long, and there were no tired ponies.

He story boarded his vision and called it Disneyland. Story boarding is conveying in pictures what you see in your mind. A picture is, after all, worth a thousand words.

The story goes that Mr. Disney story boarded Disney World and placed large story boards at various locations in the park; even the earthmovers came to see. After all, he had to convince investors, city and county officials, and the 20,000 people who would make his vision a reality that he could build something so great right in the middle of a swamp.

Jack Welch in his book "Winning" said “ a vision is not something that the leader can delegate.” In other words in isn’t something that should be done by a committee.
Having a vision is one thing, but conveying it to your team is something entirely different.