Lean Continuous Improvement started on the manufacturing floor .. Lean is about managing the process and removing waste and unnecessary steps. Marketing is a process .. or should be and there are a number of steps in that process that need to be examined... and its no surprise, there is waste in the marketing process ... what a shocker!
Here are some terrific quotes on Lean
Lean Blog: Looking for Lean Quotes: "'If you see a snake, just kill it - don't appoint a committee on snakes.'
Helping restore the independence of the third (non-profit) sector.
7 comments:
Post a Comment